You Didn’t Become a Doctor
To Become A Discount Code With a License
I’m Not a Coupon—I’m a CEO. Let’s Go.
herpractice.®
Run your practice like a business—without becoming a full-time content creator
Attract patients who stay, pay, and refer
Raise your rates without that pit in your stomach
You’ve got the skill. The heart. The hustle.
What you don’t have is a strategy built for how women actually succeed.
That changes today.
The problem isn’t you. It’s the 40-year-old playbookyou've been handed.
let me in the course!
This free training hands you the *exact* roadmap to:
what that outdated model
Messaging That Converts
looks like in real life.
There’s a Google Doc here, a note on your phone there, and a voice memo from last year that might have been brilliant. Nothing talks to each other. Every system is a workaround. You’re stuck wasting time on backend chaos when you could be serving patients or finally taking a breath.
There’s a Google Doc here, a note on your phone there, and a voice memo from last year that might have been brilliant. Nothing talks to each other. Every system is a workaround. You’re stuck wasting time on backend chaos when you could be serving patients or finally taking a breath.
You know you’re damn good in the room. But outside the four walls of your practice? You feel like a best-kept secret. And you’re tired of whispering your brilliance into the void while someone down the street books out because their vibe is louder—even if their results don’t hold a candle to yours.
You know you’re damn good in the room. But outside the four walls of your practice? You feel like a best-kept secret. And you’re tired of whispering your brilliance into the void while someone down the street books out because their vibe is louder—even if their results don’t hold a candle to yours.
You’re posting. You’re emailing. You’re trying the Reels trends and crossing your fingers. But no one’s biting. You’re stuck in a sea of sameness—saying the things you think you’re supposed to say, instead of messaging that actually connects. It’s draining. It’s disheartening. And it’s not working.
You’re posting. You’re emailing. You’re trying the Reels trends and crossing your fingers. But no one’s biting. You’re stuck in a sea of sameness—saying the things you think you’re supposed to say, instead of messaging that actually connects. It’s draining. It’s disheartening. And it’s not working.
Good at What You Do. Invisible Online.
The Duct-Tape Business Model
Marketing That’s All Noise, No Nods
You’re reheating the same coffee four times—and still not finishing your chart notes
You’re scheduling social posts like you’re a full-time influencer—with no clue if they’re even working
You’re Googling “how to raise your rates without losing patients” at midnight (again)
You’re watching Chad in khakis make more for less—and wondering if your calculator is broken
You’re doing everything right on paper—but your bank account still says “try harder”
AFTER HERPRACTICE®
lets just say we do it differently...
You don’t just “market”—you speak. Directly. Powerfully. And in a voice that’s unmistakably yours. Your posts turn scrollers into patients. Your words sound like her thoughts. And your brand makes people say, “I don’t know what it is, but she’s the one.” No gimmicks. No scripts. Just messaging that hits.
Inside your practice? It’s not chaos—it’s clarity. Every piece of your business has a place, a plan, and a process. Onboarding is seamless. Follow-up is automatic. And you finally have the time and energy to focus on your zone of genius—not your email login. Your backend? Buttoned up. Your brain? Free.
No more guessing. No more blending in. Your content is built on strategy—not pressure—and it’s pulling in Perfect Fit Patients™ who are obsessed with the way you work. You’re not yelling into the void. You’re attracting, converting, and scaling with ease. Because in your world, aligned marketing equals unstoppable growth.
Messaging That Converts
Your words finally work harder than you do—filling your schedule while you’re off the ‘gram.
Your practice runs smoother than your espresso machine—and no one’s waiting on you to ‘circle back.
You’re not begging for new patients—you’re turning away the wrong fits with a waitlist full of hell yes.
grab the roadmap
Systems That Scale
Marketing That Magnetizes
You didn’t spend 8 years in school just to compete with Groupon deals.
claim your spot
You became a chiropractor to lead, to heal, and to get paid for it.
Your Practice’s Comeback Era Starts Here
jumpstart your practice
The Perfect Fit Patient™ Framework
Say goodbye to energy vampires and hello to patients who respect your time, value your care, and happily pay what you're worth
The Aligned Authority System
Step into expert status without scripts, sleaze, or second-guessing your worth.
The 3-Step Pricing Revolution
Charge what you’re worth (and finally stop apologizing for it).
GRAB THE STRATEGY. DITCH THE BRO PLAYBOOK.
— Dr. M., Chiropractor + HerPractice® OG
"I watched this training once and immediately raised my prices, fixed my booking flow, and stopped second-guessing everything. This was the spark that changed everything."
"I watched this training once and immediately raised my prices, fixed my booking flow, and stopped second-guessing everything. This was the spark that changed everything."
Inside this free course, you’ll discover:
The Freedom-First Schedule
Reclaim your time—whether that means closing at 3PM or never charting past dinner again.
The CEO Mindset Shift
Ditch survival mode and start running your practice like the business it was always meant to be.
She’s had access to it all—private coaching, strategy calls, the full vault.
She’s seen behind the curtain.
And this training? Still the spark.
That’s why this course might be free—but it delivers like it cost thousands.
the course
Free inside the HerPractice® App—because you’re busy, brilliant, and not about to waste time on fluff.
- Because you’re not here for more homework—you’re here for momentum. This is strategy you can implement between patients.
What you should’ve been handed w/your diploma
- From a woman chiropractor who’s actually built the damn thing—and perfected what works (so you don’t have to keep Googling at 2AM).
This Isn’t a
“Maybe Someday” Course
trust us
*Lives on your phone—aka you can binge a lesson while waiting on that patient who’s always ten minutes late (or the one who’s about to ghost you again)
The Profit-First Method
In 13 minutes, we’ll show you how to stop just getting by and finally build a practice that pays you like the pro you are.
You’ll walk away knowing how to:
✔️ Raise your rates without guilt
✔️ Maximize revenue per visit (without seeing more patients)
✔️ Spot and stop money leaks that are draining your bottom line
👉 Built for the woman who’s ready to stop feeling behind and start banking like a CEO.
13-Minute Lesson
The Systems that scale Playbook
This lesson hands you the exact playbook to stop babysitting your business and start scaling like a real CEO.
You’ll learn how to:
✔️ Automate the daily chaos (so you’re not doing the same thing 10x a day)
✔️ Build rinse-and-repeat systems that run without you
✔️ Delegate without cringing, micromanaging, or triple-checking
👉 For the woman who’s ready to stop being the entire business—and finally run it.
13-Minute Lesson
The “Done Wasting Time” Marketing Move
This power-packed lesson shows you how to stop dancing for the algorithm and start attracting dream patients who actually book, stay, and refer.
Inside, you’ll learn how to:
✔️ Become the no-brainer choice in your community—without selling your soul to social
✔️ Repel tire kickers faster than a pop-up on a 2002 website
✔️ Get off the hamster wheel of “just post more” and into a strategy that works while you sleep
👉 This one’s for the doc who’s ready to stop marketing like it’s her second job.
12-Minute Lesson
The Jumpstart Plan
This power-packed lesson shows you how to stop dancing for the algorithm and start attracting dream patients who actually book, stay, and refer.
Inside, you’ll learn how to:
✔️ Become the no-brainer choice in your community—without selling your soul to social
✔️ Repel tire kickers faster than a pop-up on a 2002 website
✔️ Get off the hamster wheel of “just post more” and into a strategy that works while you sleep
👉 This one’s for the doc who’s ready to stop marketing like it’s her second job.
This isn’t just a pep talk.
It’s your action plan—tight, clear, and built to win.
👇 Do just these 3 things this week and watch the momentum kick in:
🔥 Raise your rates without losing sleep (or your dream patients)
🔥 Fix your booking flow so people stop ghosting
🔥 Shift your schedule so your practice fits your life—not the other way around
8 minutes. 3 moves. Real results.
Let’s make this the week you stop duct-taping your practice together and finally start scaling like the CEO you are.
8-Minute Lesson
I know what it’s like to build a practice from scratch because I’ve done it myself—growing my own million-dollar practice by the age of 25, right in the middle of the 2008 recession. It wasn’t luck—it was strategy, clarity, and a relentless focus on building a practice that aligned with my vision, not just my circumstances.
Today, I’ve been featured in Entrepreneur®, Forbes®, and Goss Magazine® as a disruptor in the chiropractic profession for my radically different approach to practice-building. Through HerPractice®, I’ve helped women chiropractors create aligned, thriving practices by ditching outdated, one-size-fits-all coaching methods and embracing strategies that work for them.